What is Bleisure Travel?
Bleisure travel, a blend of “business” and “leisure,” is revolutionizing the way we perceive business trips. This concept, also known as a “workcation” or “blended travel,” integrates personal vacation time with business travel, offering numerous benefits to:
- The Business Traveler
- The Employer
- The Travel Management Company (TMC)
Benefits of Bleisure Travel for the Business Traveler
Business travelers often wish to explore the cities they visit during their trips but don’t always have the opportunity to do so. Bleisure travel can be an exciting perk for employees, ultimately enhancing their quality of work. The rise of bleisure brings a number of benefits and opportunities to the traveler.
Bleisure Benefits and Opportunities for Business Travelers:
The rise of bleisure brings a number of benefits and opportunities to the traveler:
- Better work/life balance
- Opportunity to leverage work paid airfare into
- a vacation.
- Reduced stress and increased motivation.
- More sense that business trips are worthwhile.
- Opportunity to save on travel costs.
- More to spend on leisure since the employer partially covers travel and accommodation costs.
- Chance to know the location and culture of
- the trip.
- Possibility to bring a companion.
Benefits of Bleisure Travel for the Employer
Employers can make corporate travel more enjoyable for their employees by making it easier for them to combine business and leisure. Sending an employee to a conference or client meeting and giving them time to explore the history, culture and landscapes of the city they’re in can improve their perception of their employer.
Benefits for Employers Supporting Bleisure:
- Better employee retention
- Increases employee satisfaction and costs next to nothing for employers
- Travel-as-a-perk differentiates you as a potential employer for top talent
- Increased productivity in employees
- Switching to remote work makes it easier for employees to work and travel for pleasure at the same time
Bleisure Considerations for Employers
Many companies are yet to recognize bleisure in their travel policies because they are unsure of how to approach it. They need to protect themselves from financial, legal, or reputable costs, and can do this by having a clear travel policy. The policy should take into consideration:
- Duty of Care – how does it apply during leisure time?
- Expenses – who is responsible for paying for what?
- Communication – do employees need to communicate or report their whereabouts outside of work hours?
- Booking – will employees be able to book their bleisure extensions through the same platform used
for business travel?
The right TMC will implement your travel policy while providing excellent leisure offers on top of handling
your corporate travel.
Benefits of Bleisure Travel for the Travel Management Company (TMC)
Are you missing out on business/revenue opportunities by not offering leisure travel to your corporate clients? As more companies include bleisure in their travel policies, they will look for a TMC that will support it. TMCs that don’t offer leisure travel services may miss out on significant business opportunities. As more companies adopt bleisure policies, the demand for such services is likely to increase.
Benefits for TMC’s Supporting Bleisure
TMCs that support bleisure travel can see increased profits from leisure sales and offer an additional benefit to their corporate clients. This can strengthen client relationships and improve customer satisfaction
TMC’s Concerns About Supporting Bleisure
Some TMCs hesitate to book leisure travel due to concerns about potential issues during the client’s vacation. However, those that do offer these services often find it enhances their value proposition
Uniglobe’s Corporate and Leisure Program
Preferred Suppliers
Uniglobe’s program includes access to preferred suppliers, ensuring high-quality services for clients.
Network of Agency Owners
Joining Uniglobe provides access to a vast network of agency owners, offering valuable connections and support.
Virtuoso Relationship
The relationship with Virtuoso allows Uniglobe to offer exclusive amenities and experiences to travelers.
Highest Commission Rates
Uniglobe offers some of the highest commission rates in the industry, maximizing earnings for agencies.
Ongoing Support
Continuous support ensures that agencies can effectively offer and manage bleisure travel services.
Exclusive Amenities
Uniglobe provides exclusive amenities at select hotel properties and other leisure suppliers, enhancing the travel experience for clients.
Joining a network like Uniglobe will help you provide the right offers to your clients that are looking to include bleisure in their travel policies. We provide you with a strong advantage that will differentiate you from other TMCs, and in turn increase your profits.
